AR-01AR / Immersive Design

AR Product Try-On Concept

Show your understanding of AR design by creating a concept for a product try-on experience that is intuitive, useful and on-brand.

Spend 4-6 hours on this brief.

Full task instructions

Choose a product category (e.g. eyewear, footwear, jewellery or cosmetics). Design an AR try-on experience for a fictional brand. Define the user flow from opening the experience to trying the product and sharing or purchasing. Describe the key interactions, how the AR tracking would work, the visual treatment, and any personalisation features. Include 2-3 wireframe sketches or visual references.

Deliverable

A 2-3 page concept document (PDF or slide deck) including user flow, interaction descriptions, AR tracking approach, visual treatment, personalisation features, and wireframes or references.

Constraints

Use a fictional brand name. Do not copy an existing AR try-on experience. Keep the concept technically realistic for current mobile AR platforms (e.g. ARKit, ARCore, or web-based AR).

Skills assessed

AR user experience and interaction designUnderstanding of AR tracking and technical constraintsVisual design and brand consistencyUser flow and journey thinking

Your progress

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